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Why content writing is important in digital marketing?

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What is content writing? Content Writing is top rated skill of Digital Market and called the king of Digital skills. When people here about the term Content Writing they just imagine it means writing Articles. Basically, Content Writing is professional writing. In Content Writing, Writers provide their services for an online audience to achieve specific Marketing objectives. It is the process of writing and editing web content.  Content includes blog posts, articles, scripts, podcasts, text posts etc. If anyone want to grow and prosper ones business and reach potential audience then they need high-quality content.   Why is content writing important? Content is an integral part of every business - it helps sell products, services and even ideas. Content writing is one of the most important parts of any digital marketing strategy.   In the present day, content plays a crucial role in building a brand's personality and establishing its credibility. It can be used to share prod